JOURNAL INFO
PENGUKURAN KUALITAS UX WEBSITE MENGGUNAKAN SUS
Abstract
Penelitian ini menerapkan teori usability dan menggunakan metode pengukuran System Usability Scale (SUS). Uji validasi menggunakan pearson’s product moment. Uji reliabilitas memakai alpha Cronbach. Berdasarkan hasil penelitian menunjukan bahwa usability website 68.6 yang artinya pada peringkat C atau OK Cukup Bagus. Loyalitas pengunjung website untuk melakukan kunjungan lagi (revisit) mendapatkan grand mean 3.5095. Nilai tersebut terletak pada rentang 3.40 – 4.20 yang menunjukan bahwa loyalitas pengunjung untuk revisit terletak pada titik yang tinggi. Ada hubungan yang nyata namun tidak berarti antara kebergunaan dengan loyalitas pengunjung situs dibuktikan dengan nilai yang positif yaitu 0.679 dan lebih besar dari yaitu 1.966. Ditemukan hal yang menarik dalam penelitian yaitu pengunjung situs memanfaatkan situs lain dalam menelusuri berita yang ada di dalam situs
Keywords
Usability, sus, loyalitas pengunjung, website
Full Text:
PDFReferences
A. Bangor, P. T. Kortum and J. T. Miller, An Empirical Evaluation of the System Usability Scale, Publishing models and article dates explained, pp. 574-594.
usability.gov, 2018. [Online]. Available: https://www.usability.gov/what-and-why/usability-evaluation.html.
J. Nielsen, "Usability 101: Introduction to Usability," January 2012. [Online]. Available: https://www.nngroup.com/articles/usability-101-introduction-to-usability/. [Accessed 2017].
D. B. Setyohadi, S. Kusrohmaniah, E. Christian, L. T. Dewi and B.
P. Sukci, "M-Learning Interface Design Based on Emotional Aspect Analysis," 2017.
D. H. Yohandy and D. B. Setyohadi, "Usability Evaluation Using Multi-Method for Improvement Interaction in M-Commerce," in MATEC Web of Conferences, 2018.
V. Sahfitri and M. Ulfa, "Evaluasi Usability Sistem E-Learning sebagai Aplikasi Pendukung Proses Pembelajaran di Perguruan Tinggi Menggunakan USE Questionnaire," Jurnal Ilmiah MATRIK, vol. 17 No. 1, pp. 53-66, 2015.
J. Brooke, "SUS: A Retrospective," Journal Of Usability Studies, vol. 8, no. 2, pp. pp. 29-40, 2013.
ISO Organisation, "Ergonomics of human-system interaction — Part 11: Usability: Definitions and concepts," 2018. [Online]. Available: https://www.iso.org/obp/ui/#iso:std:iso:9241:-11:ed-2:v1:en. [Accessed 2017].
S. B. Leusmann, C. Samsel, M. Wiederhold, K. H. Krempels, E. M. Jakobs and M. Ziefle, "sability Evaluation of Mobile Passenger Information Systems," in Proceedings of the 16th International Conference on Human-Computer Interaction, 2014.
T. H. Kim and S. H. Jin, "Development of auditory design guidelines for improving learning on mobile phones," Computers & Education, vol. 91, no. C, pp. 60-72, Desember 2015.
J. Sang, T. Mei, Y.-. Qing Xu and C. Zhao, "Interaction Design for Mobile Visual Search," IEEE Transactions on Multimedia, vol. 15, no. 7, pp. 1665 - 1676, November 2013.
R. Blanco-Gonzalo, R. Sanchez-Reillo, O. Miguel-Hurtado and E. Bella-Pulgarin, "Automatic usability and stress analysis in mobile biometrics," Image and Vision Computing, vol. 32, no. 12, pp. 1173-1180, Desember 2014.
J. W. Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, 4th ed., SAGE, 2014.
SimiliarWeb, "Website Trafic Statistik dan Market Intelligence," 2018. [Online]. Available: https://www.similarweb.com/website/uty.ac.id. [Accessed 2019].
S. Isaac and W. B. Michael, Handbook in Research and Evaluation, San Diego: Robert R. Knapp, 1971, p. vi + 186.
Sugiyono, Metode Penelitian Kuantitatif, Kualitatif, dan R&D, 28 ed., Bandung: Alfabeta, 2018.
Laerd Statistic, 2019. [Online]. Available: https://statistics.laerd.com/statistical-guides/pearson-correlation-coefficient-statistical-guide.php.
V. W. Sujarweni, SPSS untuk Penelitian, Yogyakarta: Pustaka Baru Press, 2014.
S. Arikunto, Prosedur Penelitian: Suatu Pendekatan Praktik, Jakarta: PT Rineka Cipta Jakarta, 2010.
J. Widiyanto, "SPSS For Windows untuk analisis data statistik dan penelitian," Surakarta: BP-FKIP UMS, 2010.
DOI: https://doi.org/10.24114/cess.v4i2.12928
Article Metrics
Abstract view : 2066 timesPDF - 1771 times
Refbacks
This work is licensed under a Creative Commons Attribution 4.0 International License.
CESS (Journal of Computer Engineering, System and Science)
CESS (Journal of Computer Engineering, System and Science) is licensed under a Creative Commons Attribution 4.0 International License